For more than 80 years, we have been producing underwear – always with a quality-first mindset.
Great quality and long-lasting products that has to be replaced less frequently, means less waste, less energy consumption and less pollution, and are therefore the more sustainable choice.
For us, quality is not just about great craftmanship. It is much more than that. A quality product must be long-lasting, it must be comfortable to wear, it must be made with the best and most sustainable materials possible, it must be made with respect for people and the environment, and it must be made without the use of toxic chemicals. That is the quality-first mindset of JBS.
It is a fact that the textile industry, of which we are a part, has a negative effect on the environment and has serious issues regarding human – and labour rights. JBS want to become part of the solution to change the industry. We are aware of the enormous task that lie ahead, but we have embarked on the journey, and we are confident that we will reach the goal, in close cooperation with the partners in our supply chain, and the industry as a whole.